Sport England has teamed up with the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA) to provide a hub of information aimed at improving the digital marketing skills of our sector.
The Digital Marketing Institute's research found that 81% said attracting new participants was very, or extremely, important and 25% rated their organisation as 'not at all' effective at adapting to new trends and insights – with just 10% rating their organisations as 'very or extremely' effective.
With activity levels having fallen because of the restrictions resulting from the Covid-19 pandemic, this hub aims to help people and organisations improve how they apply digital marketing tools and techniques to encourage more people to play sport and be active.
The hub combines online learning, via bitesize modules and a live webinar series, with peer networking opportunities. Core topics include: An introduction to digital marketing, content marketing, social media marketing, online presence (website, search engine optimisation and pay per click advertising), and email campaigns.
Visit the Digital Marketing Hub to register your interest.
Alice Bell
Digital Marketing Officer
- Campaign Development and Support
- Social Media Management and Coordination
- Digital Marketing
- Website Development
- Design
- Brand Management
- Mobile
- 07766 603939
- alice.bell2@worc.ac.uk
Joseph Broady
Marketing and Stakeholder Engagement Project Manager
- Communications Lead
- Campaign Development and Support
- Stakeholder Engagement
- CRM Development
- Mobile
- 07766 603982
- joseph.broady2@worc.ac.uk
